pine trees


two women looking at western wear clothes

two women looking at western wear clothesShop

Main Street’s eclectic shops offer treasures you won’t find anywhere else. In between browsing custom cowboy boots, Western-style clothing, fine art, and other unique items, you pause to lean against a hitching post on the wooden sidewalk. With every friendly “howdy” from locals walking by, you feel more at home in this legendary mountain town.

Public parking is available along Main Street, in front of the Conference Center, and in the municipal parking lot at River Street and Jacks & Sixes Trail. Many retail shops have parking lots as well.

Public restrooms are available at the Red River Conference Center. These restrooms are also available if you need to change clothes before you can check-in to your hotel room.

  • Bull O’the Woods
  • Crazy Mountain Sports
  • Der Markt
  • Elevation 8750
  •  J. Griffin Co.
  • The Lodge at Red River
  • Red River Trading Company
  • Old Tymer’s Cafe

Shopping Adventures

All Seasons

All Seasons Inc.

Red River’s Complete Ski Shop since 1970 is located one block from the Red River Ski Area.


Our outstanding customer service provides the highest level of Ski, Blade, Snowboard, Helmet and Clothing Rental. We showcase the largest selection of ski clothing, gloves, hats, goggles, shoes and accessories. Our knowledgeable and friendly family and stall are here to guide your family in all of their winter needs.

Winter Specials:

Children age 4 and under ski free with an accompanying adult.

Rent ski or snowboarding equipment for three days, the fourth day is free.
Exclusion Dates: March 10-18, 2016

Organization of 20 people or more, Two Day Minimum
20% Discount

Toll Free Number: (800) 686-3485

600 W Main St
(575) 754-2308  Website  Email  


Angel Fire Chiropractic

Angel Fire Chiropractic is an office that provides chiropractic care to the Red River Community.

305 Pioneer Rd Ste A
(575) 613-2148  Website


Artistic Funk

A local artisan specializing in dirty pours and resin-work.

600 W Main St
575-770-9422  Email    


Bear Xing

Bear Xing

Chainsaw carvings and cabin decor. New Mexico made gifts, jewelry and more.

600 E. Main Street
(575) 754-1739  Website  Email  


BigHorn Sports & Rental

Quality ski, snowboard, snowshoe, and snowblade rentals with over 50 years combined experience.


Family-owned and operated since 2002, Bighorn offers the least expensive rentals with the most knowledgeable staff.

220 E Main St
(575) 754-2721  Website  Email    


Candy Crate (The)

Candy Mountain Fudge is the signature product of the Candy Crate, a nostalgic candy and retail store.


Candy Mountain Fudge is a cream and butter-based fudge that we have been manufacturing since 1990. In addition to Candy Mountain Fudge, we also have nostalgic, retro, and hard to find candies, fine chocolates, specialty food items, coffee and tea, snacks and beverages, glazed nuts, ice cream, and cool gifts and games.


  • Military Discount
  • Law Enforcement and First Responder Discount

300 W Main St
(575) 754-2925  Website  Email    



Retail store featuring clothing, camping accessories, shoes, gifts, t-shirts & hoodies, and souvenirs.

307 E. Main St
(575) 754-1756  Email


Der Markt Food Store

We are a small conventional supermarket tailored to the needs of the resort visitor.


Complete selection of beer, wine and liquor.

307 W Main St
(575) 754-2974  Website  Email


Elevation 8750

Elevation 8750 is located in the lobby of the Lift's West Hotel.


Stop by Red River Trading Co., a sister store, before heading to shop at Elevation for a coupon of 10% off non-sale items. We also have a HUGE Sale Room that has lots of great treasures for you bargain buyers. Can’t wait to see you there.

201 W Main St
(575) 754-6372


Frye’s Old Town – Jewelry Lady

Welcome to Jewelry Lady Red River and historic Frye's Old Town!


We take pride in offering you an expanding inventory of one-of-a-kind items by dozens of artists, including jewelry, clothing, accessories, home decor, gifts, and more. We have an active website and the entire boutique side of the store is at your fingertips – The Jewelry Lady Red River physical location is in the center of town at 100 West Main Street, inside the historic Frye’s Old Town building in Red River, New Mexico. The store is a Red River icon and has been in operation since 1959.

100 W. Main St
(575) 754-3028  Website  Email      


Gold Nugget

Gold Nugget

Retail store featuring t-shirts, toys, home accessories, knives, souvenirs. 

108 W Main St
(575) 754-2785


The West End

J. Griffin Co. & Westend (The)

Gas Station, Convenience Store, and Gift Shop


Come and discover our unique variety of rustic, western, lodge, and modern home furnishings and gifts as well as antiques, jewelry, fine art, and pottery.

We are licensed dealers for:

  • Fireside Lodge furniture and Wooded River home goods with custom ordering options available
  • Kiss Me in the Garden all-natural body care items for both men and women offering a variety of several wonderful scents
  • Bearington and Bearington Baby featuring a large selection of baby items and gifts

508 W Main St
(575) 754-6348  


Jones Custom Boots and Saddles

Jones Custom Boots and Saddles

Beautiful, local, handmade custom leather.

300 Stage Coach Bend
575-740-0565  Email  


Li’l Willie’s Shenanigans

The Ice Cream and Gift Shop offers gifts for everyone. Find unique jewelry, pottery, handmade art, toys, and souvenirs. 


Li’l Willie’s Shenanigans is Red River’s favorite ice cream & chocolate shop! We have 14 hand-scooped ice cream flavors to choose from. Shakes, malts, warm waffles, sundaes, banana splits, oh my!! We have the largest variety of premium gourmet chocolates to choose from. We also offer baked goods, caramel apples, fried pies, and other sweet treats. Enjoy your treats and relax on our porch and take in the views and people watch! While you’re here check out our gift shop where we offer tons of fun stuff and things! WE’D LOVE TO SEE YOU!

410 W Main St
575-754-1719  Email  



Main Street Mercantile

A unique shopping experience for those with truly discriminating taste.


Located on Main Street in the heart of Red River, next door to Der Markt Food Store. We offer a large selection of Life is Good clothing, Ugg shoes, Vera Bradley handbags and Brighton jewelry. Whether you are looking for regional food items, picture frames, or a Red River t-shirt, we would love the opportunity to help you find that perfect gift to remember your time spent in Red River.

301 W Main St
(575) 754-6414  Website  Email  


Mountain Mist Photography

Capturing scenes of Red River, Northern New Mexico and other great places for over 25 years.

(575) 779-4410  Website  Email  

Red River Angler and Sport

Red River Angler and Sport is a full service outdoor adventure center in Red River, NM.


We carry gear and book outdoor experiences. We also help you in getting your New Mexico fishing license.

421 E Main St
575-754-5086  Website  


Red River Ski & Summer Area

We're THAT place your family raves about. "Fun in the Southwest Sun & Snow"


We’re a big mountain hug, located in the Southern Rockies, just north of Taos, smack dab in the middle of the town of Red River, New Mexico. We are a warm and friendly escape where you will always feel like part of our family. We offer winter & summer fun for everyone.

400 Pioneer Road
(575) 754-2223  Website      


Red River Trading Company

Experience shopping at its BEST!


Red River Trading Co. is well known as “The Christmas Store”, “T-Shirt Alley” and the one-stop shop for anything and everything you need to remember your wonderful vacation to our quaint little town. We carry a wide variety of Minnetonka moccasins, an ornament for every occasion and a great selection of souvenirs including, t-shirts, sweatshirts, hats and glassware. We can’t wait to see you, so stop by and say hi!

200 E Main St
(575) 754-6413  


Reed Weimer Media

Capturing the Red River area with landscape and aerial photography. Services include real estate and vacation rental photography.

Capturing the lifestyle I am able to live is my passion, therefore action sports and landscape photography is my specialty. Seeking all things creative and unique, I have developed my skillset to show off spaces that others have designed and built through real estate and architectural photography.

 Website  Email    


Sherry’s Salon

Hairstyling, hair color, perms, highlights, manicures, pedicures.


Women, Men, & Children cuts.

120 Jackstraw Trail
(575)779-1739  Email


Sitzmark Sports & Lodging

Sitzmark Sports & Lodging

Lodging, ski/snowboard/snowshoe rentals. Booking agent for fishing, rafting. Bicycle and surrey rentals. Bait and tackle shop, skateboard shop. Disc golf and full bike shop.


AMENITIES: Non-Smoking Units, Kitchens, High Speed Internet Access, Fireplaces, Military Discount

RATES: $$-$$$$

UNITS: 9 units

416 W Main St
(575) 754-2525  Website  Email


Southern Exposure Photography

Great photography in the great outdoors. Professional family portraits, weddings, reunions, and special events. All of your photography needs in the heart of Red River. 


Southern Exposure Photography has been photographing families in Red River for over 35 years. We shoot photos at the Red River Ski & Summer Area during both seasons, with ski photos during the winter and chairlift, and ropes course photos during the summer. If you went whitewater rafting on the Rio Grande, we captured your photos there as well.  Your family portrait session is sure to be one of the most fun memories of your vacation.

316 E Main St
(575) 754-6495  Website  Email    



Home furnishings; Specialty Retail

316 E Main St
(817)-201-6586  Website  Email


Starr Trading

Starr Trading Post & Angler Fly Shop

Red River's most extensive inventory of fishing and fly fishing products, including rods & reels, waders, tackle boxes, and flies.


We also carry clothing for men, women, and children, hats, gifts / souvenirs, and lots of goodies and educational toys for kids. Stop by and see us!

300 E Main St
(575) 754-2320  


Lacy Lyles

Studio 23/Hair by Lacy Lyles

Cut - Color - Style - Waxing

200 W Main St
(575) 770-0995  Email


Taos Mountain Outfitters

At Taos Mountain Outfitters our goal is to get people outside to enjoy this beautiful area in which we live.  



We offer all the clothing, shoes and gear to help our customers enjoy Red River tot he extreme.


121 E Main St
575-754-1742  Website  Email    


The Bobcat


Native American Handmade Jewelry and Artifacts.

514 E Main St


The Oxygen Shoppe

The Oxygen Shoppe is Red River's only Oxygen Bar and premium quality CBD supplier.


We offer a unique aromatherapy experience using natural plant extracts to promote the well-being and relaxation of body, mind, and spirit. Our Shoppe has a wide variety of CBD products that range from tinctures, gummies, pain relief, sleep support, bath & body, pet care, and so much more. We are proud to carry handcrafted gifts in support of other small businesses. These handcrafted gifts include hand-poured candles, handknitted scarfs, bath & body products, and more.

417 W Main St, Suite 105
(575) 779-5016  Website  Email  


Wild Bill's Ski Shop

Wild Bill’s Ski Shop

Your first stop for fun and ski expertise for your Red River Ski or Snowboard adventure is Wild Bill’s Ski Shop located at the corner of Main Street and Pioneer in beautiful downtown Red River New Mexico.


Wild Bill’s is your one stop shop for Red River ski and snowboard rentals…everything you need to make your ski vacation fun and hassle free! Wild Bill’s offers ski rentals, snowboard rentals, lodging, retail sales of ski and snowboard equipment, as well as ski and snowboard apparel, gloves, goggles…whatever you might need to enjoy your Red River ski vacation.

Wild Bill’s offers 10% off your online reservation made 5 days in advance at
For more information, please call 575 754-2428.
Hours of operation: Seven days a week 8 am to 6 pm.

325 W Main St
(575) 754-2428  Website  


Williams Outdoor Store & Hardware

We carry all of the fishing and camping supplies needed to help you have a great outdoor experience in and around the Red River.


We have a full line of RV supplies, hardware and plumbing supplies, and we carry the largest selection of knives, hummingbird feeders, and books in town.

Williams Outdoor Store & Hardware is located at 306 E. High St. next to the Red River Fire Department. The store has been in business for over 50 years. Owners Randy and Davia Richard and staff, invite you to stop by and say hello!

306 E High St
(575) 754-2217  Email